Isle of Plants is a plant-based self-tanning line from Quebec, rooted in the science of color-correcting. The client came with a bold brief: completely ignore the traditional bronze and orange packaging codes. In response, the identity embraces an intentional green palette that directly references the anti-orange theory behind the formula.

Since the brand is proud of its Quebec roots, using Montreal’s iconic PP font family was an obvious choice that just felt right. By pairing these local typographic lines with a clean, raw layout, the packaging system brings the founder's vision to life – turning a basic tanning product into an intentional, science-backed skincare ritual.